OpenAI's Sora App Expanding Features, Coming Soon to Android

OpenAI is rolling out significant updates to Sora, its revolutionary artificial intelligence-powered video generation app, including pet video creation capabilities, enhanced social features, and an upcoming Android release. The app has maintained its #1 position in the U.S. and Canada App Store since its September 2025 launch.

Bill Peebles, head of Sora, announced the platform's expansion plans via X (formerly Twitter), highlighting the app's commitment to transparent development and user-focused improvements. The updates arrive as Sora approaches 2 million downloads, an impressive milestone for an invite-only app limited to North American markets.

New Features and Capabilities

Character Cameos for Pets

The most anticipated feature allows users to create AI-generated videos starring their pets and personal items. This expansion of Sora's existing cameo technology, which previously only worked with human subjects, demonstrates the platform's growing versatility in advanced AI applications for creative content generation.

Users will soon access basic video editing tools, beginning with clip-stitching capabilities. The platform plans to introduce dedicated channels for universities, companies, and sports clubs, creating more focused communities within the app.

Technical Improvements

OpenAI is addressing user concerns about over-aggressive content moderation while working to enhance overall app performance. The company promises more balanced content filtering without compromising safety standards.

Looking Ahead: Impact and Applications

The upcoming features position Sora as a more comprehensive video creation platform. Users can:

Create personalized content featuring their pets and favorite objects
Build community-specific video channels
Develop more polished content with new editing tools

For businesses and content creators, these updates offer new opportunities in:

Social media marketing with AI-generated pet content
Community engagement through dedicated channels
Professional video production with enhanced editing capabilities

The business potential of AI-powered content creation tools continues to expand as platforms like Sora evolve. While the Android version's exact release date remains unannounced, its confirmation represents OpenAI's commitment to broader accessibility. The platform's rapid growth and feature expansion suggest AI video generation is becoming increasingly mainstream in content creation and social media engagement.

Learn more about Sora's development on OpenAI's official blog